Tourism Market Monitor® (TMM)

The TMM provides BSR tourism stakeholders with current transregional industry data for strategic decisions on BSR tourism developments. The semi-automatic system uses open data to compile information from different sources through a defined set of indicators on a national and regional level, taking into account different stakeholder data requirements.

The collected data provide the basis for predicting the future demand for BSR tourism and benchmarking the current supply of BSR tourism infrastructure. As a result, annual market reports will be established. The reports will help BSR tourism stakeholders to make better informed decisions, thereby enhancing the competitiveness of the industry.