The Deep Dive Session with the title "Success factor international cooperation - the example of the Baltic Sea Cycle Route“ presents the macro regional efforts to create a well-connected, high quality and internationally recognised cycle route with focus on strengthened natural and cultural resources by 2030.
Up-to-date, comprehensive empirical data for Denmark, Germany and Poland show the status quo and provide the basis for the Vision 2030 as well as insights for the further strategic orientation of the Baltic Sea Cycle Route.
Interested parties may join the Panel Discussion on 06.03.2019 from 11.00 - 11.45 am in City Cube Hall A.
Marta Chelkowska- Director, Departement of Tourism in the Marshal’s Office of Pomorskie Voivodeship / President Pomorskie Tourist Board Jesper Pørksen- Director, Dansk Cykelturisme
Carolin Ristau- Marketing and Public Relations, Mecklenburger Radtour
Ádám Bodor- Advocacy and EuroVelo Director, European Cycling Federation
Fong Choo Leong- Bicycle Tourism Officer, German Cyclists‘ Association (ADFC)
Further information on the International Tourism Fair Berlin (ITB Berlin) and the ITB Congress are provided here.
Background Biking South Baltic!
Cycling tourism is one of the main tourism branches in Europe. It benefits greatly from landscape and cultural resources while counteracting the seasonality and contributing to sustainability through reduced CO2 emissions. Additionally, it is promoting pro-health and pro-economical behaviours of communities.
Since January 2017, partners from Denmark, Poland, Germany and Belgium have been working together with 10 Associated Partners to improve the promotion, connection and coordination of cultural and natural resources along the Baltic Sea Cycle Route Copenhagen-Rostock-Gdansk (EuroVelo 10). Besides establishing a long-term, sustainable strategy for the development of the Baltic Sea Cycle Route as a flagship active tourism product in the South Baltic area, the partner regions are also increasing the routes visibility for tourists while enhancing the region’s sustainability. Currently, the project focuses on developing a long-term vision for the Baltic Sea Cycle Route 2030.
The project promotes sustainable, cross border tourism in the Baltic Sea region and actively supports the implementation of the action plan of the EUSBSR.
More information on the project Biking South Baltic! can be found on www.tmv.de/biking-south-baltic